Course: Course | Technology Entrepreneurship Dnatube

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Lec 1 - Technology and Entrepreneurship ...

Chuck Eesley provides an introduction and overview of the course on Technology Entrepreneurship (ENGR 145). "Lec 1 - Technology and Entrepreneurship Overview" Including topics such as what you will learn in the class, course design and logistics, "technology entrepreneurship" defined, and other options for entrepreneurship education at Stanford. Take the quizzes and find the rest of the...
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Lec 2 - Silicon Valley

"Lec 2 - Silicon Valley" Chuck Eesley discusses some of the popular theories on why Silicon Valley has succeeded as a startup hub. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford: http://www.stanford.edu/dept/MSandE Stanford University Channel on YouTube:...
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Lec 3 - Nine Key Frameworks for Entrepre ...

"Lec 3 - Nine Key Frameworks for Entrepreneurship" Chuck Eesley examines what he describes as the frameworks for entrepreneurship. He describes nine basic models and frameworks for entrepreneurship and hopes that by giving a very broad sense of what entrepreneurship is and what separates the successes from failures. Take the quizzes and find the rest of the course at...
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Lec 4 - Business Model Testing, OAP Projects

"Lec 4 - Business Model Testing, OAP Projects" Chuck Eesley discusses entrepreneurship as a search for a repeatable, scalable business model. In this video, he discusses the group projects in the class, using the business model canvas, including creating a low-fidelity website and market size analysis. Take the quizzes and find the rest of the course at http://eesley.blogspot.com...
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Lec 5 - The Founding Team

"Lec 5 - The Founding Team" Chuck Eesley discusses some of the basics of forming a founding team for an entrepreneurial venture. He stresses that without a strong central team a project will often have very little chance of success -- everyone needs to be willing to make sacrifices. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University:...
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Lec 6 - Creativity and Improvisation

"Lec 6 - Creativity and Improvisation" Chuck Eesley discusses creativity and improvisation. He goes over the sources for new entrepreneurial ideas and the more productive sources including lead users and industry experience. He also touches on communities of innovation and user innovation. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University:...
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Lec 7 - Brainstorming

"Lec 7 - Brainstorming" Chuck Eesley discusses how to organize productive brainstorming sessions. In this video, he covers the factors that inhibit idea production in brainstorming and how brainstorming is useful in startups. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering...
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Lec 8 - Technology Life Cycles and Diffusion

"Lec 8 - Technology Life Cycles and Diffusion" Chuck Eesley discusses technology life cycles and technology diffusion. The typical industry cycles of product and process innovation are discussed. This video also covers some insights that technology entrepreneurs might take away from these patterns when planning their technology strategy. Take the quizzes and find the rest of the course at...
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Lec 9 - Case Discussion and Business Models

"Lec 9 - Case Discussion and Business Models" Chuck Eesley discusses the case method style of instruction and some guidelines for analyzing cases and case discussions. He also introduces the idea of the business model which will be discussed in greater detail in the following videos. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University:...
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Lec 10 - Customer Development and Lean S ...

"Lec 10 - Customer Development and Lean Startups" Chuck Eesley discusses the customer development methodology and the lean startup. In the video, he talks about how the scientific method can be applied to the process of entrepreneurship. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and...
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Lec 11 - Customer Development and the Bu ...

"Lec 11 - Customer Development and the Business Model Canvas" Chuck Eesley discusses the customer development methodology and the business model canvas. In this video, he talks about how the scientific method can be applied to the process of entrepreneurship. Also discussed are some examples of ways to run experiments and the value of being balanced between optimism/pessimism and being...
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Customer Development and why it is tough

Chuck Eesley continues to talk about customer acquisition as well as the lean start-up model. In this video, he tries to answer the question of why customer acquisition is so difficult, describing it as a balancing act between many different factors and encourages teams to be flexible to changes in their plan. Take the quizzes and find the rest of the course at http://eesley.blogspot.com...
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Lec 13 - FlightCaster

"Lec 13 - FlightCaster" Jason Freedman, founder of FlightCaster, talks about his entrepreneurial career and lessons learned. He discusses making something people want, the importance of distinguishing good and bad advice and how optimize does not equal iterate. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/...
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Lec 14 - Startup Genome

"Lec 14 - Startup Genome" Bjoern Herrmann and Max Marmer from the Startup Genome Project present their model and results on startup failures due to premature scaling. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford: http://www.stanford.edu/dept/MSandE...
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Lec 15 - Entrepreneurial Marketing

"Lec 15 - Entrepreneurial Marketing" Chuck Eesley discusses entrepreneurial marketing, market positioning, and go-to market strategies. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford: http://www.stanford.edu/dept/MSandE Stanford University Channel on...
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Lec 16 - Entrepreneurial Sales and Marketing

"Lec 16 - Entrepreneurial Sales and Marketing" Chuck Eesley discusses entrepreneurial sales and marketing, including the role of marketing in defining the target customer and how this choice then drive the go-to-market strategy. The video also goes through metrics for marketing and the role of marketing in driving customers towards the sales and distribution funnels. Take the quizzes and...
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Lec 17 - Acid Test for Entrepreneurs

"Lec 17 - Acid Test for Entrepreneurs" Henry Wong discusses the acid test for entrepreneurs, and talks about what elements to present when thinking about raising venture capital. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 18 - Entreprenuerial Sales

"Lec 18 - Entreprenuerial Sales" Chuck Eesley discusses entrepreneurial sales, elevator pitches, and presentation skills. Sales is presented as an experimentation process in a startup firm. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 19 - Trialpay

"Lec 19 - Trialpay" Alex Rampell, founder and CEO of Trialpay, discusses distribution channels and partnerships. Concepts such as bidirectional relevance and channel conflict are discussed. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 20 - Technology Transfer at Stanford ...

"Lec 20 - Technology Transfer at Stanford University" Kirsten Leute from Stanford's Office of Technology Licensing discusses how the OTL works, statistics and how to find a technology from Stanford to license into your startup. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering...
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Lec 21 - Entrepreneurship in the Life Sc ...

"Lec 21 - Entrepreneurship in the Life Sciences" Stephanie Marrus, a Silicon Valley business consultant who is affiliated with the Stanford Technology Ventures program and is a mentor for E145, discusses entrepreneurship in the life sciences. She defines life sciences as an industry, the path to test a new drug in humans, the details and funding of clinical research and trials, tech vs. life...
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Lec 22 - Domainr

"Lec 22 - Domainr" Eric Case discusses starting Domainr, a domain name search engine, as a side project. He talks about his career, the inspiration for Domainr, and how they have thought about the revenue model. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 23 - Ulu Ventures

"Lec 23 - Ulu Ventures" Clint Korver, a venture capitalist and serial entrepreneur, discusses the Board of Directors. He explains the duties and function of the board as well as the typical structure of board meetings. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at...
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Lec 24 - Focal Labs

"Lec 24 - Focal Labs" Fergus Hurley, a founder of Focal Labs, discusses entrepreneurship, the role on the founding team, and the importance of networking and work experience for building the startup team. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 25 - Venture Finance, Part 1

"Lec 25 - Venture Finance, Part 1" Chuck Eesley discusses venture financing and raising money. The three main topics covered are the amount of funding, the structure of the deal, and sources of capital. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 26 - Venture Finance, Part 2

"Lec 26 - Venture Finance, Part 2" Chuck Eesley discusses venture financing and raising money. In this video, pre and post-money valuation along with dilution are discussed with example calculations. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec 27 - Venture Finance, Part 3

"Lec 27 - Venture Finance, Part 3" Chuck Eesley discusses fundraising. In this video, he talks about the economics, structure, and types of venture capital firms and the process of raising money from VC firms. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management Science and Engineering at Stanford:...
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Lec Last - Course Summary

"Lec Last - Course Summary" Chuck Eesley wraps up the course and shares some final takeaways and pieces of advice. The key themes of turning problems into opportunities, experimentation, and iteration and the importance of teams are emphasized. Take the quizzes and find the rest of the course at http://eesley.blogspot.com Stanford University: http://www.stanford.edu/ Management...

Course | Technology Entrepreneurship


Source of these courses is stanford 
This course introduces the fundamentals of technology entrepreneurship, pioneered in Silicon Valley and now influencing other locations around the world. You will learn the process used by technology entrepreneurs to start companies. It involves taking a technology idea and finding a high-potential commercial opportunity, gathering resources such as talent and capital, figuring out how to sell and market the idea, and managing rapid growth. The class demonstrates the entrepreneurial mindset ...
stanford  Website: http://www.dnatube.com/school/stanford

COURSE NAME: Course | Technology Entrepreneurship

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